Mercedes-Benz Fashion Week Tokyo | Japan, Asia
Mercedes-Benz Fashion Week Tokyo is a fashion festival held twice a year in the world’s fashion cities during which the trends for the next season are born from the latest collections that are unveiled at fashion shows and exhibitions.
Out of the world’s fashion weeks, those held in Paris, Milan, London, New York and Tokyo are regarded as having the most potential for disseminating information due to their history and the amount of buzz surrounding them. These five fashion weeks are the most known fashion weeks in the world and have much influence of the fashion world.
The fashion week held in Tokyo is the “Mercedes-Benz Fashion Week TOKYO (MBFWT)”. It is hosted by the Japan Fashion Week Organization (JFW Organization) and held twice a year on March and October.
Japan’s latest creations are showcased to the world from various locations in Tokyo centered at Shibuya Hikarie and Mercedes-Benz Connection in Roppongi.
Mercedes-Benz Fashion Week Tokyo
tokyo-mbfashionweek.com
Mercedes-Benz Fashion Week Tokyo was a major bi-annual fashion event, where Japanese and international designers showcased their latest ready-to-wear, luxury, and streetwear collections, contributing to Tokyo’s reputation as a global fashion hub alongside cities like New York, Paris, Milan, and London. Now called Rakuten Fashion Week Tokyo, the event highlights emerging designers, unique styles, and innovative trends, and since 2021, has featured a Mercedes-Benz Sustainability Prize to recognize eco-conscious young designers.