ZE123 Collective
Ambiente Frankfurt
Feb 10-14, 2012, Frankfurt, Germany

Ambiente 2012 - More international than ever before: 42 ‘Talents’ from 19 countries present modern design - Design newcomers with the latest trends for the table and kitchen.

As the world’s leading trade fair for the consumer-goods industry, Ambiente will once again present all the latest products and design trends from 10 to 14 February 2012. In addition to the renowned Trend Show, Ambiente 2012 will also spotlight young talents and their innovative product ideas – within the framework of the ‘Talent’s’ promotional programme, Messe Frankfurt supports design students, graduates and new design labels by providing exhibition space where they can show their creative ideas and first small product series in a professional setting. This results in synergies for both the young designers and the trade and industry, which can make contact to new talents and newcomers to the international design scene at Ambiente.

42 individual designers and groups have been chosen from over 200 applicants to present their innovations in one of the ‘Talents’ areas at Ambiente. In the ‘Living’ section of the fair (in Hall 11.0), 18 ‘Talents’ will present their ideas for furniture and home accessories. For the first time, there will also be a ‘Talents’ area in the ’Giving’ section (in Hall 9.3) where 13 of the newcomers will reveal their extraordinary jewellery creations.
Eleven participants have been chosen for their extremely innovative product ideas for the table and kitchen and they will be showing their products in the ‘Talents’ area of Hall 4.0. Thus, visitors will have the chance to see ceramic design from Denmark and Japan, table accessories from England, innovative kitchen aids from Germany and extravagant glass design from Finland. Ceramic combined with basketry, cutlery made of bone and kitchen ap­pliances with a mixing-console look – the works of the 2012 ‘Talents’ speak for themselves:

Mixing console or kitchen?
Ingo WickFor Ingo Wick, it’s not far from being a cook to being a DJ. The implements created by Cologne-based music lover and product designer have un­mistakable similarities. His ‘Jogwheels’ product series consists of three different kitchen aids: a herb chopper, a spice mill and a mortar. For grinding, chopping, grating or mixing pieces of music, the hand movement is always the same whereby it is not only the operation of the ‘Jogwheels’ that is identical to that of the prototype from the music-production scene – the kitchen aids look very much the same, too.

Basketry meets ceramics
Indian markets with the baskets full of colourful fruit and flowers are Emily Hall’s source of inspiration. Fascinated by traditional hand-crafting techniques, the London-based designer combines basketry with coloured glazed ceramics to make original home accessories.

A take-away vegetable garden
The creative idea of Karen Häcker and Franz Junghans of Bauhaus University in Weimar is literally down to earth – with their school-garden concept, they bring the garden into the classroom. Using a plug-in system, school students can make a small, stable box in which a plastic bag is hung and filled with earth. The result is a transportable mini bed that can be used for growing fruit, vegetables, etc. In this way, students from an urban background can be made more aware of nature and nutrition.

Back to the roots
Puristic, clear and simple is the design of Aliana Dorsch, as is her concept. The designer aims to go back to the roots with her idea for ‘Bread and Butter’, a linen bag for keeping bread, and stoneware containers for butter and salt. The butter stays fresh without extra cooling thanks to an air-tight seal using cold water.

Form and function
The challenge to create useful and attractive products for everyday use has been taken up by design students of Aalto University in Helsinki, and the ‘Cup and Glass’ project has given rise to un­adorned but stylish products made of coloured glass or porcelain.

Bones for dining
Holger Eichinger of the Bauhaus University in Weimar has initiated a journey back in time with his unusual choice of material. The ‘bono’ cutlery of the young designer is made of beef bones, a material that has largely disappeared from modern everyday life.

Experimental porcelain design
In her work, Danish designer Anne Tophøj spotlights the material – in this case kaolin und glaze – and ‘Dinnerwarevision 5’ is the result of a minimum of manipulation and a maximum of serendipity. The designer experiments with a variety of production techniques and tools, as well as with different glazes, so that every piece is ab­solutely unique.

‘Ceramic lab’
Japan’s ‘bril’ group of designers uses special techniques to produce new kinds of ceramic for their ‘Ceramic lab’ project and, with a single mould, produce differently shaped, gossamer ceramic mugs – ‘one moulds’.

Background information on Messe Frankfurt
Messe Frankfurt is Germany’s leading trade fair organiser with € 457* million in sales and 1,769* employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries, five branch offices and 52 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events ‘made by Messe Frankfurt’ take place at more than 30 locations around the globe. In 2011, Messe Frankfurt organised 101 trade fairs, of which more than half took place outside Germany.
Messe Frankfurt’s exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Centre. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.
Ambiente Frankfurt